Tips for an Effective Email Campaign

Have you tried an HTML email marketing campaign? Fun, engaging and informative; HTML emails can be a great way to increase sales.

Here are Higher Ground London's top html email tips:
- provide numerous communication points to drive customers to your products or services - use carefully selected text and images to effectively target your customer base
- position the most important text at the top of the email to increase message exposure via preview boxes
- use Higher Ground’s experience to build HTML emails which are compatible with the latest and most popular email software and webmail applications including BlackBerry's and iPhones
- ensure files are not blocked by spam filters - use our online application so you can run campaigns internally, using your client database
- use as a supportive marketing tool or even as a campaign of its own
- ensure that you monitor and track the success of the emails (how many people click on which links within the email etc), so you can constantly evolve and improve their effectiveness.


Like what you hear? See what we can do.

Contact Higher Ground Creative now for a bespoke design tailored to your needs and help get that Xmas marketing campaign you’ve always dreamt of!

...and don't forget, we are a London based web design company that offer many marketing services, so would be glad to help your business grow, from designing logos to brochures (and much, much more!).

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